Each July, it’s time for ag irrigation professionals to boast about the benefits of effective irrigation practices, sharing information with their communities by recognizing Smart Irrigation Month. The Irrigation Association, Fairfax, Virginia, spotlights these efforts through this initiative, celebrated throughout the month. It promotes the social, economic and environmental benefits of efficient irrigation technologies, products and services in agriculture, landscape and turf irrigation, and celebrates those who share the IA’s commitment and responsibility to the most efficient and effective use of water.
In 2022, the Smart Irrigation Month theme is “Proud of our past. Focused on the future.” The IA looks forward to celebrating the invaluable pioneers of the ag irrigation industry and the current innovators and contributors who are developing the future of the industry, including understanding how smart irrigation will continue to benefit society through more efficient food production and sustainable water use.
“Smart Irrigation Month is the ideal opportunity for companies to share how they are the future of irrigation,” says IA CEO Natasha Rankin, MBA, CAE.
The irrigation industry is constantly innovating and improving water use practices, and Smart Irrigation Month provides an opportunity to highlight how efficient irrigation plays a crucial role in many aspects of everyday life.
There are lots of ways for ag irrigation industry professionals to promote Smart Irrigation Month. The Irrigation Association website offers resources including irrigation facts and information that can be shared with colleagues and the community. They can also participate in Technology Tuesday, held the first Tuesday of July. Irrigation industry professionals are encouraged to wear blue on July 5 and share a selfie or staff photo with #SmartIrrigationMonth to show their support.
“Innovation and new ideas are prevalent throughout the industry and are constantly helping improve the products and services professionals offer,” Rankin says. “Smart Irrigation Month is a celebration of these ideas, a celebration of where we’ve come from and where we’re going in the future.”
Smart Irrigation Month is sponsored by HydroPoint.
“By promoting ‘Smart Irrigation Voices’ that have appeared on the Water You Talking About? Podcast (such as) Cassie Toves of IDC, Dan Keppen of the Family Farm Alliance, John Farner of Netafim and Richard Restuccia of Jain Irrigation.” – Jim Lauria, Mazzei
“At Calsense, our mission is to create sophisticated smart irrigation solutions built on a foundation of technology, education and partnership. This is what we do each day as we continue to drive our vision of contributing to a sustainable future by saving the world’s most precious resource: water.” – Mike Haldane, Calsense
Smart Irrigation Month is the perfect opportunity to show what effective water use means to you as an industry professional. Take this chance to share your story and celebrate what you and your company do to promote smart irrigation practices by going to smartirrigationmonth.org and answering a few short questions:
Share your support and photo of you and your team in the questionnaire. We’ll collect some of these stories to share on social media and the Irrigation Today website.
For more information and resources, check out the website at smartirrigationmonth.org.
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